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84% Churn Detection among High Spenders in Gaming

By May 23, 2019 May 29th, 2019 No Comments
Churn prediction of high spenders is a key focus area for any online business. The two key issues here are timing – how early can churn be identified, and the accuracy of these predictions. The current landscape is inclined towards utilizing machine learning and statistical approaches that require highly trained data scientists who are both expensive and in short supply. Additionally, the accuracy of these approaches is also limited for high spenders who churn out over a period of time rather than due to a specific trigger.
Download: Trendalyze Churn Prediction for Games for Money

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